SILVER ION TECHNOLOGY
IT’S ALL IN THE IONS

Now, we all know it looks good draped around your girlfriend’s neck or wrapped around your finger, but you may not have known that silver is a serious contender for anti-bacterial action against germs.

The Romans used it to keep their water clean; the Phoenicians used it to keep their food fresh; people in the 1900s used it to stop their milk from going off. In fact, even as recently as World War I, soldiers were treated with silver compound bandages as an antibacterial remedy. Nowadays, this precious metal is used in sportswear, washing machines and even plasters for the very same reasons.

Enter the top scientists at NIVEA FOR MEN – based on this rich history, their new Silver Protect Deodorant contains anti-bacterial silver ions which help to eliminate bacteria and prevent body odour. These highly active ions are contained within the spray itself, delivering 24 hour confidence and anti-perspirant protection to keep you fresh and dry all day long.

On average men naturally sweat more than women – sorry chaps, it’s true. As micro-organisms and bacteria degrade this perspiration, they cause body odour. Silver Protect is tough on these pesky bacteria by inhibiting their growth – thus, no body odour!

New NIVEA FOR MEN Deodorant Silver Protect RSP £3.09 for 250ml Aerosol, £2.55 for 150ml Aerosol and £2.45 for 50ml Roll On. It’s available nationwide at all good Supermarkets and Chemists.

ANTI-BACTERIAL DEODORANT